As employee benefit agencies, we know it can be hard to figure out the best way to leverage social media for your company, so we’ve made it easy. Follow these four steps to get more out of LinkedIn today! Want to learn more? Go in depth with our post 5 Ways to Optimize LinkedIn for […]
Rachel Hartke joined our team last Fall as our newest Benefit Technology Specialist! We’ve asked her a few fun questions to get to know her a little better: Q: What is your title at eTekhnos? A. I am a Benefit Technology Specialist. I build Employee Navigator sites for clients. Q: Do you volunteer? A. I […]
Does your About page grab potential clients’ attention or does it leave them yawning? We’re sharing tips on tone, content and format for creating an engaging About page that will make people want to work with your agency today! Tone When a potential client reads your About page they should feel like they are meeting […]
LinkedIn is fast proving to be the foremost social media site for B2B marketing. Employee benefit agencies that rely on cultivating relationships in order to market a product or service may find utilizing more fast-moving social platforms like Twitter or Instagram challenging, but LinkedIn provides a space for professionals to interact with one another, share […]